Revisionist History: The Staten Island Problem Revisionist History: The Staten Island Problem

The Other Johnson and Johnson | From Planet Money

Aug 20, 2026 · 31m

Summary

Planet Money explores the rise and fall of Johnson Products, founded by George and Joan Johnson, who built a multi-billion dollar empire by catering to Black hair care needs. The episode traces their journey from creating AfroSheen to funding Soul Train and the civil rights movement, before detailing their decline due to corporate pressures and competition. It concludes with reflections on how the Black hair care market is now largely owned by white companies, highlighting the complex legacy of Black entrepreneurship.

Topics discussed

Sponsors: PayPal, ChatGPT Work, and Botox Intro: George Johnson and the AfroSheen legacy Olivia Joan Gali and her grandmother's designer collection Episode structure and sponsor breaks George Johnson's early life and the 'Conch' hairstyle Inventing Ultra Wave with barber Orville Nelson Joan Johnson's role and community impact The Afro era, AfroSheen, and Dr. King's visit Sponsoring Soul Train and going public on the stock exchange Wealth, lifestyle changes, and sponsor breaks Corporate pressures and competition from Revlon The Jerry Curl trend and selling the company Legacy: White ownership of Black hair care brands Credits and final sponsors: Optum and Brilliant
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